Fruity, chewy and dense, this bar certainly had a healthy taste to it. It reminded me of what a raspberry fruit leather would taste like, or even the inside of a fig newton, but not as sweet. There were pieces of nuts dispersed throughout the bar that added a bit of flavor and a tiny crunch, which was nice. But overall, a bland bar. If I ate this again, I would be eating it truly just for the nutritional benefits rather than the taste, which was very lackluster. I'm actually tempted to drizzle icing on this bar to satisfy my sweet tooth and help me enjoy the bar better.